When it comes to reducing our carbon footprint, there is an argument that focussing on individual responsibility lets the real culprits off the hook.
But the truth is that individual and corporate responsibility are two sides of the same coin and the sad fact is that many people do little or nothing personally to reduce their carbon footprint.
That’s where Count Us In can help, aiming to encourage one billion people take practical steps to reduce their carbon footprint that together can make a big difference: over 30 million kilos of CO2 saved at the last count.